be seen. CASE STUDY By finally getting all of the product feeds and inventory in a central location, we know exactly what we have to work with each day. - Todd Ohme eBusiness and Marketplace Manager KitchenAid Location: Benton Harbor, MI URL: www.kitchenaid.com Industry: Home, Garden & Tools “ “ COMPANY OVERVIEW KitchenAid provides high-performance kitchen appliances and essentials to cooking enthusiasts. The company’s products range from countertop appliances, to refrigerators, cookware and more. The brand stemmed from its 1919 stand mixer and now is one of the top kitchen appliance providers in the industry. According to a 2012 survey, KitchenAid is the home kitchen appliance brand chosen most often by members of the International Association of Culinary Professionals. SITUAT

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