Case Study

KidsAndCars.org Customer Story

KidsAndCars.org Customer Story

Pages 4 Pages

Customer Story Creating Policy for the PeopleMeet KidsAndCars.org KidsAndCars.org is a national nonprofit dedicated to protecting children in and around motor vehicles. Their advocacy has led to legislative advances in power windows and trunk latches, resulting in fewer accidental children deaths. They use Meltwater for media monitoring, data collection, and in their fundraising efforts. No T ime to Waste With Google Alerts returning up to 3,000 hits each week, KidsAndCars.org was drowning in accident reports. Cutting and pasting this data into emails intended for state and federal policymakers was effective but extremely time-consuming. Meanwhile, hundreds more children continued to be hurt in automobile-related non-traffic events every day. The tiny staff was determined to enl

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