Taboola Video Campaigns helped Kia amplify unaided brand awareness in the US and lift completion rates in Korea by delivering native video across premium placements and leveraging retargeting to finish the journey. Through Taboola’s video formats, targeting, and optimization, Kia achieved significant brand affinity increases among women 18–54 in the US, a strong uplift in unaided awareness, and a 30% boost in video completion rates in Korea. This demonstrates Taboola’s capability to blend engaging video with precise audience insights and retargeting to drive meaningful branding and performance across multi-market campaigns.

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