Kettle Foods – SPC Enables Artisan Quality Snacks Kettle Foods – SPC Enables Artisan Quality Snacks Kettle Foods maintained the quality of the artisan potato chip and scaled up from a small-scale craft operation to high-volume production. Kettle Foods (Salem, Oregon) has built its reputation on batch-made gourmet potato chips. Kettle Brand ® Potato Chips are the number one salt snack brand (52.2% market share) in natural supermarkets. Kettle Foods also took the challenge to expand its presence in mainline supermarkets and to compete with the big mass-production chips. To cover the increased demand in the upper Midwest and East Coast, Kettle Foods built a new plant in Beloit, Wisconsin and expanded the original Salem plant. SPC Enables Expansion How does the artisan chip survive? How do yo

Join for free to read