CASE STUDY ABOUT JYSK JYSK is a Danish retail chain, selling household goods such as mattresses, furniture and interior décor. JYSK is the largest Danish retailer operating internationally with over 3,000 stores in 51 countries around the world. While JYSK is a global business, the company is managed based on its Scandinavian roots. This is reflected in their company culture and the way they do business. JYSK is hyper focused on their customers and always aims to provide an excellent customer experience for those that shop with them. JYSK’S INTERNATIONAL EXPANSION & ACQUISITION GROWTH, SUPPORTED BY MAPP & LEADFAMLY © 2021 | WWW.MAPP.COMTHE SOLUTION Prize Party: A Collaboration Between Leadfamly and Mapp To increase customer engagement, JYSK created a Slot Machine campaign with

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