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John Lewis mobilises CRM activity with messaging alerts

John Lewis mobilises CRM activity with messaging alerts

Incentivated
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beinspired@incentivated.com www.incentivated.com The solution Business need Case study: Acquisition| CRM | Enterprise messaging Retail & automotive: John Lewis John Lewis mobilises CRM activity with messaging alerts John Lewis trialled the use of a database of opted-in customer mobile numbers as part of a response to a competitor’s sale offer. Using their database, the campaign reached out to existing John Lewis customers who had signed up

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Related Solution Sets

CRM (Customer Relationship Management)

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