WWW.BLUJAYSOLUTIONS.COM Case Study Client Profile The Jel Sert Company is a world leader in the production of freezer pops and other foods with great flavor, consumer convenience, and innovative packaging. Founded in 1926, The Jel Sert Company is a privately-held firm whose popular brands include Wyler’s and Wyler’s Light drink mixes, Fla-Vor-Ice and Otter Pops freezer bars, and Royal and My-T-Fine brands of gelatin, pudding, and pie filling. W

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