ITV Studios boosts productivity by streamlining management of picture archive ITV is the largest commercial television network in the UK, delivering 99% of all commercial audiences in the UK over 5 million viewers and in 2019 is achieving its highest share of viewing in 11 years. It broadcasts a wide variety of content on its family of free-to-air channels and on demand, via numerous platforms, including the ITV Hub. During its rich over 60-year history, ITV has produced stellar programmes, including award-winning TV shows such as Coronation Street, This Morning and Emmerdale. Over the years, ITV’s vast image collection has continuously grown and as a result, streamlining the storage and management of its picture archive has become a critical requirement for the production team.

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