CASE STUDY: OCBC BANK Case Study: OCBC Bank Investing in Social Customer Service Ranked the world’s strongest bank in 2011 and 2012 by Bloomberg markets, OCBC Bank turns to Hootsuite Enterprise to streamline customer service, align communications, and engage with its growing social communities. Oversea-Chinese Banking Corporation Limited (OCBC Bank) OCBC Bank, formed in 1932, is the longest established Singapore bank. Part of a global netwo

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