Case Study

Inventure Foods

Inventure Foods

Pages 2 Pages

PROJECT Lambert has managed the social platforms for six of Inventure Food’s brands: Jamba At Home Smoothies, Rader Farms, Poore Brothers, TGI Fridays Snacks, Nathan’s Famous Snacks and Boulder Canyon Natural Foods. To reach each brand’s unique audience, Lambert utilizes a combination of social platforms including Facebook, Twitter, Pinterest and YouTube. Additionally, we support Inventure’s product launches with eective media coverage in areas of distribution to encourage new trial and pull sales through local retailers. TACTICS Satellite Media Tours Multi-media News Releases (video + release + images) Unique press kit development/dissemination to local and national media outlets Mom-blog outreach Product photography and graphic design Digital campaigns/contest Real-time customer s

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