BUSINESS NEED INTERNATIONAL RETAIL CHAIN NEEDS RELIABLE 3G AND 4G LTE DATA SERVICES TO BACK UP ITS DATA NETWORK NEEDS Marshall’s organization operates a comprehensive data network that connects its POS systems to head office over fibre optic with 3G service as a backup option. In-store personnel also rely on 3G services to communicate with customers and peers at head office. His main concern is that in many locations, the 3G signal is not strong enough to provide the reliability needed for voice and data transfer. A number of locations have had issues with in-building coverage, leading to dropped calls and data transfer interruptions. In some cases the issues can be attributed to the distance from cell towers or quality of the carrier signal; in others, signals are blocked by buildin

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