INTERACTIVE LUXURY SHOPPING WITH RFID Mexican exclusive retailer Common People makes shopping and sales into modern luxury with RFID technology. Background A showcase concept store for Mexico City’s best art and design, Common People, has a unique retail environment comprising a wide array of different departments operated by individual micro-retailers selling leading brand’s limited-edition goods. Could RFID technology make the shopping and sales even more luxury by offering interactive sales tools to achieve more cross-sell and up- sell, while providing the store owners and micro-retailers with rich insights into customer behavior and preferences? Challenge Common People’s exclusive store sells carefully curated luxury goods from 40 leading brands such as Prada and Dior, as well as selec

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