1 Case Study: Nightingale Home Healthcare Case Study Integrated Marketing Bureau Uses Caspio to Find Great Sales Leads For Clients Integrated Marketing Bureau (IMB) is a consulting firm that uses a unique social selling blueprint to aid companies in developing robust lead generation, prospect nurturing and sales optimization strategies. integratedmarketingbureau.com COMPANY PROFILE IMB needed to build and deploy a secure online database that was capable of organizing and storing data that would be used to generate sales leads for its clients. CHALLENGE Despite having no experience in coding, IMB was able to use Caspio’s visual user interface and point-and- click wizards to quickly build reliable and secure database applications. SOLUTION IMB used Caspio to build two indispe

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