Case Study

Innodesign

Innodesign

Hig H-Tec H case s Tudy INNODESIGN © s olar impulse | Revillard | Rezo.chPrODuctS that DElIGht cONSumErS designers not only need to be in touch with consumer preferences and trends, they must also embrace new technologies and try new approaches. This is the opinion of youngse Kim, ceO of iNNOdesigN, founded 30 years ago in california’s silicon Valley. “New ideas and speedy design processes are the most important factors that contribute to a product’s victory or failure in any market,” youngse Kim, ceO, iNNOdesigN said. “a good design exists to please people. designers live in the future today and create objects that people will buy because it makes their lives happier. When i created iNNOdesigN, the notion of innovation was a novel idea at the time. But it resonated in me, whic

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