Case Study

Increasing Member Loyalty for a Car Sharing Company

Increasing Member Loyalty for a Car Sharing Company

When a disruptive innovator launched its car sharing concept in 2007, the goal was brand differentiation in alignment with its aggressive, forward-thinking business model. In 2009, the company chose HGS to support its plans for growth and innovation. This 24/7, 365 program includes inbound voice and email support. Agents assist contacts with questions regarding membership and car reservations. They help members with issues and challenges enco

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