Increase Customer Interactions with Multichannel Moments Create Consistent, Compelling Experiences with Identity Resolution For brands everywhere, it’s a multi-device, multi-channel world. In fact, 73% of consumers use multiple channels in their interactions with a single preferred retailer. As people move to different devices, from platform to platform, businesses face the challenge of providing a consistent, enticing experience. To reach customers in their preferred channel, marketers must adopt strategies that give potential buyers the right message at the right time. Enter identity resolution, the process of data reconciliation that works across multiple devices and touchpoints, in both online and offline environments, creating systems of engagement to deliver cross-channel experi

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