Consumer Products Manufacturer An innovative consumer products manufacturer needed a digital partner who could help differentiate their brand, improve collaboration and customer engagement. Business Situation A white label packaged goods manufacturer desired a stronger digital footprint to compete in the Consumer Packaged Goods market. They needed a digital partner with consulting, implementation, and support expertise. Solution Birlasoft supports the manufacturers’ entire digital portfolio from sales & marketing tools to internal collaboration portals. Birlasoft implemented, enhanced and supported their Sitecore platform (hosts their brand & corporate websites), their Salesforce.com CRM platform, internal SharePoint collaboration portals, and custom developed web applications. Out

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