Impel helped Dominion Dealership Solutions accelerate car sales by integrating its 360° WalkArounds into their merchandising suite. This immersive technology enables dynamic, engaging exploration of vehicle interiors and exteriors, significantly boosting online shopper engagement and conversion rates. As a result, dealers saw improved lead conversions and faster inventory turns, with the average time a used car spent in inventory dropping from 67 to 43 days. Impel’s innovative solution revitalized Dominion's digital showroom experience and sales performance.

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