Case Study
IBM’s Big Data And Analytics Group Relies On Curata To Find Relevant Content To Influence Prospects And Attract Influencers
IBM’s Big Data And Analytics Group Relies On Curata To Find Relevant Content To Influence Prospects And Attract Influencers
For more information visit Curata.com ! ! ! ! ! ! ! ! !!!!!CUSTOMER)CASE)STUDY) ! ! ! IBM’S)BIG)DATA)AND)A NALYTICS)GROUP)RELIES)ON)CURATA)TO)FIND) RELEVANT) CONTENT)TO)INFLUENCE)PROSPECTS)AND)ATTRACT)INFLUENCERS) THE SITUATION IBM)marketing)is)focused)on)four)key)developments)for)its)customers)and)prospects:)social,)mobile,) cloud,)and)big)data)and)analytics.))As)a)leader)in)all)the)major)technology)transformations)in)the)past) 70)years,)IBM )l