Case Study

Hugo Boss Flagship opening

Hugo Boss Flagship opening

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ANTHROPOCENE - a video installation by Marco Brambilla. The Central Park-inspired installation titled “Anthropocene” was shown on the glass façade of the Time Warner Center on three suspended screens. The production of the installation took four months, according to Brambilla. His crew used laser technology to scan from the southwest corner of Central Park to the northeast corner and stitched together the journey as a set of data, he explained. This footage—which is colorful, calming, and almost psychedelic—is juxtaposed by black and white night vision photography, showing the activity of the city surrounding the park, including the cars zooming around Columbus Circle. The result is a visual representation of the “energy differential between the city an

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