Movable Ink has allowed us to stay ahead of the curve when it comes to personalized content within emails.” — LIAM SAVAGE Executive, Digital and Customer Engagement THE CHALLENGE: ELEVATING TRAVEL EXPERIENCES FOR EVERY CUSTOMER Virgin Holidays has built its brand on being the best, not necessarily the cheapest. By leading with their hearts and challenging conventions of conformity and uniformity, Virgin Holidays goes above and beyond to fulfill customer expectations and impress ABOUT VIRGIN HOLIDAYS Transatlantic tour operator Virgin Holidays needed to level-up their post-purchase emails and keep customers engaged in between their planned travels. They partnered with Movable Ink to create a fun augmented reality experience in email that let customers envision themselves in th

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