Case Study
How Transcosmos Improved Social Advertising Campaign Management Efficiency By Over 60%
© 2018 Sprinklr, Inc. All rights reserved. www.sprinklr.com info@sprinklr.com Transcosmos, one of the world’s largest business process outsourcing providers, orchestrates and optimizes digital campaigns for major global brands with Sprinklr’s Advertising Module. challenge Transcosmos operates and optimizes thousands of ad campaigns for clients across financial services, airline, CPG, and more. Prior to Sprinklr, operations and maintenance of those campaigns significantly drained time and labor, inhibiting scale, growth, and organizational agility. They needed a tool that could drastically improve efficiencies and optimize resource allocations. solutions Transcosmos uses Sprinklr’s rule engine to automate bidding across multiple qualifications including weather, audiences, and tim