As clinical trials become larger and more complex, the growing focus on patient convenience has greatly increased the volume of decentralized patient data along with the need to reconcile it. Staying ahead of change requires close focus on the “five V’s” of Clinical data: volume, velocity, variety, veracity, and value. Syneos Health, a leading fully integrated biopharmaceutical solutions organization, has approached these challenges by shifting from a traditional data management mindset to one based on data science

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