How Sony Europe Built a Vibrant Online Community CASE STUDYWant to learn more? Visit us at Khoros.com or email us at questions@khoros.com Head of Communities, Sony Europe Nico Henderijckx We seamlessly integrated the Khoros platform into our web presence to match our global branding and to offer our customers the best social experience.Executive summary Want to learn more? Visit us at Khoros.com or email us at questions@khoros.com Sony Europe is the UK sales arm of the consumer electronics giant Sony Corporation. Sony Europe markets a wide range of consumer electronics and professional products, and they run two factories in Wales. They had a 12-year-old online forum called European Sony Electronics, but they wanted to decrease Sony-generated content and increase fan-generat

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