To win in the highly competitive mobile game industry, Playdemic knows that developing top-notch titles that players love often just isn’t enough. The most successful game makers pair innovative titles with a sophisticated approach to user acquisition and monetization—with Facebook advertising at the core. Playdemic, one of Europe’s leading mobile game companies, has used Nanigans advertising automation for years. Prior to launching the hit game Golf Clash, they experimented with competing solutions on the market. What did they discover? No other platform could deliver the scale and performance of Nanigans. Playdemic recognized that partnering with Nanigans was their strategic advantage in making Golf Clash a runaway success. The decision paid off with dramatic growth at scale. H

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