How outdoor outfitter Arc’Teryx elevated their marketing budgets & performance with Allocadia
How outdoor outfitter Arc’Teryx elevated their marketing budgets & performance with Allocadia
3 PagesAllocadia Case Study: Arc’Teryx Allocadia | Vancouver, BC | 1-866-684-0935 | sales@allocadia.com | www.allocadia.com 1 The Challenge Before they started using Allocadia, the Arc’teryx marketing team was managing its budget in Microsoft Excel spreadsheets. One part-time employee spent 20 hours a week managing the budget and her entire job was reconciling budget and coding invoices. The marketing budget was treated as a lump sum, which
