How Newell Brands Boosted Applies 69% with a New Career Site and Chatbot Newell Brands is home to many of the world’s most recognized brands— Sharpie®, Graco®, and Rubbermaid® to name a few. With more than 40 consumer-based brands spanning a diverse range of industries, it’s important to distinguish each line while also integrating them under the Newell Brands name. The common denominator? Newell’s commitment to innovation and superior product performance. The talent acquisition (TA) team wanted to showcase those values on their career site to refl ect the work culture at Newell and inspire job seekers to apply. To deliver, they needed a site that could be updated in-house to keep up with company changes and developments. Lag time between updates was costing the company valuable c

Join for free to read