Case Study

How Landmark Group’s Value Fashion Brand Enhanced Onboarding for its Workforce

How Landmark Group’s Value Fashion Brand Enhanced Onboarding for its Workforce

Pages 10 Pages

MAX, a Landmark Group brand, faced challenges in onboarding and training its diverse workforce across multiple countries. Traditional in-person sessions were inefficient, especially during the pandemic, leading to high attrition and training inconsistencies. Partnering with Enthral, MAX implemented a mobile-first LMS, "Max Neo," offering tailored onboarding, role-specific content, multilingual support, and offline access. This shift to digital training reduced onboarding costs by $15,000 per region annually, decreased attrition by 10%, improved productivity by 20-30%, and cut learning time by 83%. The mobile app achieved a 98% usage rate, enhancing employee engagement and training efficiency.

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