How Indigo Transformed its Dropship Program to Accelerate Growth Who Is Indigo? Indigo is Canada’s leading book and lifestyle retailer, offering a curated assortment of books, gifts, baby, kids, wellness, and lifestyle products, that support their customers every day and at key life stages by simplifying their journey to live with intention. Indigo believes in real books, in living life fully and generously, in being kind to each other and that stories – big and little – connect us. “The dropship team can now add 18 new brands each month with two full time employees.” - Conner MacLeod, Director Marketplace & Dropship 70+ Brands Onboarded 3x YoY Assortment Expansion 88% Decrease in Onboarding Time 1 INDIGO CUSTOMER STORY2 INDIGO CUSTOMER STORY The Goal: Accelerate Expansion Into New Cate

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