How Hyundai Improved Lead Generation for Test Drives Insider went the extra mile to make sure we were able to improve our lead-gen numbers as generating test drives are at the core of our digital marketing strategy. Our account managers were quite knowledgeable about the best practices for the automotive industry, which helped us execute impactful scenarios, speedily. We loved using their exit intent overlays and got results that exceeded our expectations. Hazal Tikir Marketing Communication & Brand SpecialistHyundai is South Korea’s largest car manufacturer, as well as the third largest car manufacturing brand in the world. You can find a Hyundai car across 193 countries, in 5,000+ dealerships and showrooms. Did you know? Hyundai is the first car manufacturer globally to of

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