How Domo helped power Unilever’s United for America Initiative
How Domo helped power Unilever’s United for America Initiative
3 PagesDomo helped Unilever's "United for America" initiative, which donated $25 million in goods and services to communities hit by COVID-19. Using Domo's data tools, Unilever tracked donations, volunteer efforts, and campaign impact in real time. The initiative mobilized 1,116 volunteers and distributed 14 million products across 249 cities. Domo's platform enabled Unilever to aggregate data, track progress, and generate insights, leading to a successful campaign that won the Ventana Research Digital Leadership Award.
