How Digital Reward Cards Worked For Macy’s
How Digital Reward Cards Worked For Macy’s
1 PagesHow Digital Reward Cards Worked For... Macy’s® Product: Music Downloads Industry: Retail Use: Customer Incentives Come Together For a Great Cause When Macy’s® was looking to increase brand loyalty, they chose to create a unique cause marketing campaign that aligned with their customers’ philanthropic interests. Partnering with the charity “Feeding America”, Macy’s created the program “Come+Together” with a the goal to provide 10 million mea
