How Calm Increased Retention 3X After Switching to Amplitude from Mixpanel

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Amplitude How Calm Increased Retention 3X After Switching to Amplitude from Mixpanel CASE STUDY: CHALLENGE Calm needed to understand how current features were driving retention and what they could do to improve it, but Mixpanel could not deliver on providing these insights. SOLUTION Using Amplitude’s behavioral cohort analysis, Calm found that users who set a Daily Reminder had 3x the retention of other users. BENEFITS • Based on analysi

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How Calm Increased Retention 3X After Switching to Amplitude from Mixpanel

How Calm Increased Retention 3X After Switching to Amplitude from Mixpanel

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