Case Study

How Amazon Is Redefining the Modern Marketer

How Amazon Is Redefining the Modern Marketer

Pages 3 Pages

Knak redefined the modern marketer at Amazon by slashing email build time 95%, enabling creation in under 10 minutes without HTML, CSS, or technical expertise. It unified their sprawling tech stack, connecting tools and workflows seamlessly to eliminate bottlenecks in QA, asset production, and campaign execution. Marketers gained independence from agencies and technical resources, accelerating time-to-market while maintaining precision across platforms like Pardot, SFMC, Marketo, and AJO.

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