How a large US publisher accelerated the RFP process while gaining key market insights Cortical.io Contract Intelligence Case Study The Challenge This large media company owns more than 40 publications and works with different agencies to sell advertising spaces. They receive approximately 100 requests per week, corresponding to about 5,000 messages per year and double as many attachments. These Requests for Proposals (RFPs) need to be classified depending on criteria like vertical market or target audience before being directed to the appropriate department. Attempts to automate this process while keeping an acceptable level of accuracy had previously failed because the RFPs are highly unstructured documents. The requests come per email as body text or attachment, the latter can be

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