Case Study

Hootsuite Discovers More Opportunities With Conversica AI Assistants for Conversational Marketing

Hootsuite Discovers More Opportunities With Conversica AI Assistants for Conversational Marketing

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Hootsuite used Conversica's AI Assistants to manage lead volume, boost engagement, and improve lead qualification. By automating the follow-up process for content leads, they increased engagement from 0.5% to 4%. With AI filtering and seamless integration with Salesforce and Marketo, Hootsuite improved productivity and lead conversion.

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