Case Study

HONDA REDLINE

HONDA REDLINE

Pages 3 Pages

38,000+ UNIQUE PIECES OF FAN CONTENT 200,000+ PAGE VIEWS FROM 60,000 USERS 44.2M IMPRESSIONS IN 5 WEEKS HONDA REDLINE Challenge Solution Deliver groundbreaking launch of the new Honda Forge a closer relationship with the audience Data capture We built the Honda advocacy platform, where users were encouraged to show how “Redline” they were by rewarding them with points to unlock exclusive Type R content. With options to click through and book a test drive and information on the new Type R, the campaign was a resounding success for Honda, allowing them to identify new super advocates along the way. All Rights Reserved Visual Voice Global © Recruit directly View Leaderboard & position View/Share/Play/Upload content Share across any linked platform or brand account Know

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