CASE STUDY: HOLIDAY INN EXPRESS, M5 J24 BRIDGWATER, SOMERSET TA6 6DF November 2016 NEW BUILD.REFURB.REBRAND. THE HOTEL DEVELOPMENT SPECIALISTS THE BRIEF. Zeal Projects are appointed as project manager for this proposed development and are pleased to confirm their client has been awarded detailed Planning Permission to construct a 120 bedroom Holiday Inn Express hotel at the Regional Rural Business Centre, adjacent to Junction 24 of the M5 Motorway. The hotel is designed to the new Holiday Inn Express Generation 4 specification and in addition to the 120 bedrooms, will provide; a spacious bar/restaurant and lounge area for meetings, etc. three meeting rooms & car parking. Bridgwater is quickly becoming established as a major gateway to the South West and there is very little branded

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