The Challenge: The client’s sales team was still using old fashioned three-ring binders to display products and feature sets. The sales team knew they needed a better way to display and send customers critical product information. This would allow their customers to make smarter, faster purchasing decisions. To create this experience, the client needed a mobile application that: • Supported a shopping-cart-like function that allowed sales representatives to bundle desired products and product materials for different presentations. • Allowed users to easily create email drafts with desired materials for quick distribution to prospective clients. • Utilized web services to track usage statistics of the application to improve design and usability. HMB Builds a Digital catalog for

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