Case Study

HIGH QUALITY LEAD GENERATION ACROSS SOCIAL CHANNELS

HIGH QUALITY LEAD GENERATION ACROSS SOCIAL CHANNELS

For a decade, AD Communications has supported Fujifilm Graphic Systems EMEA with various promotional activities such as media liaison, event support, product launches, and content creation. Since April 2017, they have also managed a comprehensive social media lead generation campaign across Twitter, LinkedIn, and Facebook. AD Communications was responsible for content creation, scheduling, posting, and community engagement, with the goal of generating quality leads across Europe using both paid and organic social media. This effort was integrated into a broader digital marketing campaign, working alongside other agencies to support Fujifilm’s sales teams.

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