Case Study

Helping Blackberrys Set New Trends Every Day

Helping Blackberrys Set New Trends Every Day

Pages 5 Pages

Blackberrys, a leading fashion retail chain in India, faced challenges managing frequent travel plan changes, leading to high cancellation and modification costs. By adopting **myBiz by MakeMyTrip**, the company reduced these costs with corporate coding that offered special rates on airlines and hotels. The platform’s real-time approval process streamlined bookings, cutting down time and effort for employees. Additionally, Blackberrys saved significantly on hotel bookings, with discounts totaling nearly 20 lakhs, and was able to cancel over 200 bookings without penalties, leading to substantial savings on travel expenditures.

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