Case Study

Helped Urban Outfitters’ Stock Rebound, Hit 38% Increase in Net Profits

Helped Urban Outfitters’ Stock Rebound, Hit 38% Increase in Net Profits

Pages 7 Pages

BairesDev helped Urban Outfitters (URBN) rebound with a 38% net profit increase to $311 million through a dedicated team focused on front-end development, QA automation, and DevOps. For the portfolio of global brands including Anthropologie, Free People, BHLDN, Terrain, Menus & Venues, and Nuuly—operating 700 worldwide locations—we accelerated the pandemic pivot from shuttered brick-and-mortar to competitive pure-play e-commerce, bolstering customer-centric experiences and driving rapid digital transformation for sustained success.

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