Case Study
HeadCount’s conversion approach drives net lift in GameStop stores.
©2015 HeadCount GameStop Corp, a Fortune 500 and S&P 500 company headquartered in Texas, is a global, specialty retailer that makes customers’ favorite technologies affordable and simple. GameStop operates more than 6,600 video game, wireless and consumer electronics stores across 14 countries. In March 2014, GameStop Launched the GameStop Technology Institute (GTI) with the aim of delivering technology advancements that drive pos