Hachette Book Group’s Single Source for Digital Marketing WORDPRESS VIP CASE STUDYWORDPRESS VIP 2 THE CHALLENGE A single source of content across the catalog 5 THE SOLUTION Custom WordPress site builder on the VIP Go platform  6 Empowering marketers 7 A site that builds sites 9 Leveraging industry standard formats 11 Harnessing the speed of Elasticsearch 12 THE RESULTS 13 Expert platform management, guidance, and support 14 CONTENTSWORDPRESS VIP 3 FEATURES Centralized site building capabilities and domain management Custom page builder and template system Elasticsearch for displ

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