GTM Strategy In Luxury Car Segment For Indian Mass Market Car Manufacturer

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• • consulting.bc@ipsos.com 1 GTM STRATEGY IN LUXURY CAR SEGMENT FOR INDIAN MASS MARKET CAR MANUFACTURER Client: A leading mass market car manufacturer Industry: Automotive Solution: Go-to-Market Introduction A leading mass market car manufacturer in India wanted to introduce its luxury car in India. Ipsos Business Consulting assessed the market potential for the luxury car and devised a go-to-market strategy for

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GTM Strategy In Luxury Car Segment For Indian Mass Market Car Manufacturer

GTM Strategy In Luxury Car Segment For Indian Mass Market Car Manufacturer

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