Case Study
GSX Pursuing Innovation Through Open Dialogue With Customers Using Virtual Collaboration
© 2011 IBM Corporation GSX Pursuing innovation through open dialogue with customers using virtual collaboration The need: GSX, which provides monitoring and management solutions for collaboration platforms, is in a rapidly evolving marketplace. Like most companies, core internal players had always provided the vision for GSX ’s new product development. Given competitive pressures and customer needs, however, GSX sought a way to more rapi