Global Pharma Leader Achieves Data Vision with 3 Pillars of Data Management
Global Pharma Leader Achieves Data Vision with 3 Pillars of Data Management
1 PagesReduced DCR response times from 40 days to 1 Improved targeting and segmentation Integrated Master Data Golden Customer Profile Increased accuracy of analytics and call plans Quality Data That Drives Success Linked 21 data sources and saved $500k+ a year Conflicting versions of the truth impeded planning Old systems made it difficult to add new data sources STOP ERROR LEARN HOW Copyright Veeva 2021 Slow data change request responses frustrated sales Slow master data management cycles hindered innovation Visibility into affiliate and hierarchy relationships 16 million+ healthcare professionals and healthcare organizations profiles This global pharma leader improved data quality and increased speed to market with Veeva OpenData. – Head of US Enterprise Data Management, Top
