GetYourGuide Experiences Hike in Growth with Looker How a travel experience booking platform quadrupled its business in two years. Changing how the world travels Case Study Since its founding in 2009, travelers from more than 170 countries have used GetYourGuide to book over 20 million tours, activities, and attraction tickets at over 7,500 destinations. With more than 15 million monthly active users, GetYourGuide’s business depends on making sure they are able to book the experience they want, when they want -- and the only quantitative way to know if they are meeting consumer needs and desires, is through data. “Data is incredibly important; it’s literally the lifeblood of our organization, and in the travel industry as a whole, it’s the largest competitive advantage any company c

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