C A S E S T U D Y: Gaming Firm Wins Big With Infosurv “We’re benchmarking our games now, so that all concept development is more targeted and consistent. Infosurv’s online process has enabled us to streamline and refine how we bring product to market.” - —Gerard Caro, Director of Market Research for GTECH The Infosurv Advantage Number of concepts tested per survey increased by 20%. Days stripped out of survey process speeded turn-around. Sales process boosted by targeting the right concepts to each state lottery. Research and development enhanced by benchmarking average response data against new products. The Challenge GTECH delivers lottery technology and services to government agencies around the world,

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