Fruitful Yield, a Chicago-based health foods and supplements chain, needed wayfinding signage and general branding elements to spruce up their new store format. They also wanted a graphics system that could be easily updated by any employee, allowing them to change up their store layout based on customer behaviors. With no previous print graphics to provide reference, the challenge for The Vomela Companies was to concept, produce, and install a graphics package from scratch. The Challenge FRUITFUL YIELD BRAND CONCEPT AND WAYFINDING © The Vomela Companies. All rights reserved.As a large-network print provider, The Vomela Companies rely on more than just the capabilities of our presses to get the job done. For this project, our in-house design team created a unique and modern bra

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